Gain greater perspective. Take a deeper dive to learn more
Our collaboration as research partner for the Asia Pacific Professional Services Marketing AssociationThe Value Proposition Does Marketing Have a Seat at the Table?
First of its kind research commissioned by APSMA, which also included an accompanying national educational program. Conducted by Roundtable and covered internationally by the press and sister associations.
APSMA has generously given us permission to share these ground-breaking research studies with you.
Studies, Whitepapers & published
We take an evidence-based approach and gain insight through our in-house research. Below are some samples that we hope provoke your thinking.A retrospective – Is your culture helping or hindering you? What is the value of marketing and BD? (PFS Journal)